This article presents the results of the research carried out on the experience of the production of programs and intercultural contents that are carried out in a community media managed by the Communication Career of the Salesian Polytechnic University in Ecuador, such as Radio Mensaje, located in the canton of Cayambe, province of Pichincha, as a laboratory of pre-professional practices, which is constituted in a space of mediation for the exercise of citizenship. It analyzes the changes that, from a process of educational innovation, have affected the formation of social communicators and their link with society, specifying not only the use of information and communication technologies as tools for the production and dissemination of content, but also the importance of understanding intercultural communication as a mediation for intercultural dialogue and the exercise of citizenship. It is a qualitative research (Parra, 2009), which links programming with audiences to influence precisely in the construction of citizenship through its programming and radio production with an intercultural approach in whose process a pedagogical and social mediation is carried out, which provides students with an understanding of interculturality and the audience with a socio-cultural construct for the exercise of their citizenship. It reflects on the intercultural radio production included in the programming made by teachers and students of the career of Communication as is the case of the inclusive intercultural information capsules which comply with the provisions of the Regulations for the Application of Article 36 of the Organic Law on Communication in Ecuador, on the dissemination of intercultural content.
|Translated title of the contribution||Intercultural Communication A Pedagogical And Social Mediation For The Exercise Of Citizenship 036.|
|Original language||Spanish (Ecuador)|
|Title of host publication||La Comunicación Intercultural Una Mediación Pedagógica Y Social Para El Ejercicio De La Ciudadanía 036.|
|Publisher||Sociedad Latina De Comunicación Social|
|State||Published - 16 Nov 2018|