Arquitectura de la Información y Usabilidad en un Medio de Comunicación Universitario

Translated title of the contribution: Information Architecture And Usability In A University Media 053.

Research output: Chapter in Book/Report/Conference proceedingChapter

Abstract

This work reflects on the architecture of information in the InDi university media of the Social Communication career of the Polytechnic University Salesiana Sede Quito. To this end, a methodological proposal is offered that seeks to show this experience based on action-research. Then, communication is conceptually analyzed in relation to hypermediality. In addition, the importance of usability and interactivity in the formation process of communicators is established. Likewise, the implementation of InDi is described as a permanent experimentation laboratory for future communicators. Finally, some reflections and proposals under construction are estimated.
Translated title of the contributionInformation Architecture And Usability In A University Media 053.
Original languageSpanish (Ecuador)
Title of host publicationCuadernos Artesanos de Comunicación # 144
PublisherSociedad Latina de Comunicación Socia, SLCS
Pages981-1003
ISBN (Print)978-84-16458-93-6
StatePublished - 16 Nov 2018

Keywords

  • Communication
  • Hypermedia
  • Information architecture
  • University media
  • Usability

CACES Knowledge Areas

  • 123A Journalism and Communication

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