Abstract
This research analyzes the influence of “TikTok” on young people’s musical preferences and fashion styles by the content shared within the social network. The health crisis provoked the massive use of emerging social networks in the younger generation of humanity, the TikTok application became very popular due to the ease of its functions, tools, and designs to create content of different types. The popularity of this application brought the youth to adapt to new forms of artistic, cultural, and social expressions. On the other hand, the autonomous is in the background in front of this virtual phenomenon, as it has influenced a certain part in the musical choice and style of dress in adolescents and young people of the Zhud parish. The content exposed in the Chinese application “TikTok” has influenced the social and communicative life of the teenagers.
| Original language | English |
|---|---|
| Title of host publication | Communication and Applied Technologies - Proceedings of ICOMTA 2023 |
| Editors | Daniel Barredo Ibáñez, Laura M. Castro, Araceli Espinosa, Iván Puentes-Rivera, Paulo Carlos López-López |
| Publisher | Springer Science and Business Media Deutschland GmbH |
| Pages | 519-525 |
| Number of pages | 7 |
| ISBN (Print) | 9789819977536 |
| DOIs | |
| State | Published - 2024 |
| Event | International Conference on Communication and Applied Technologies, ICOMTA 2023 - Puebla, Mexico Duration: 6 Sep 2023 → 8 Sep 2023 |
Publication series
| Name | Smart Innovation, Systems and Technologies |
|---|---|
| Volume | 375 |
| ISSN (Print) | 2190-3018 |
| ISSN (Electronic) | 2190-3026 |
Conference
| Conference | International Conference on Communication and Applied Technologies, ICOMTA 2023 |
|---|---|
| Country/Territory | Mexico |
| City | Puebla |
| Period | 6/09/23 → 8/09/23 |
Bibliographical note
Publisher Copyright:© The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd. 2024.
Keywords
- Fashion
- Influence
- Social media
- TikTok