Decisión de Compra de la Generación Z y su Relación con el Marketing Ecológico

Translated title of the contribution: Purchasing Decision of Generation Z and its Relationship with Ecological Marketing

Jorge Manuel Cueva Estrada, Nicolas Armando Sumba Nacipucha, Aurora Nelly Lozano Castillo, Josue Miguel Pazmiño Rodriguez

Research output: Contribution to journal › Article

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Business & Economics