The North American series "The Simpsons" has been transmitted worldwide, this series presents several collective imaginaries regarding North American society, imaginaries that are propagated to the different cultures it reaches. Latin America has not been exempt from these stereotypes. In this sense, this article seeks to make visible those stereotypes that are presented in the series through the small screen. The idea is to show how in Latin families these stereotypes appear as something acquired. This investigation is of descriptive type and applies the qualitative methodology, for the collection of the information, the method of the analysis of content of the 11 episodes of the series "The Simpsons" season 29 was applied. Thus, it was found that 82% of the episodes showed profound family dysfunction, while 18% exhibited severe family dysfunction during the first 11 chapters of season 29.
|Translated title of the contribution||Analysis Of The Stereotypes Of The North American Families Represented In The Series "The Simpsons" Season 29 And Their Application In The Latin American Families|
|Original language||Spanish (Ecuador)|
|Title of host publication||Cuadernos Artesanos de Comunicación # 144|
|Publisher||Sociedad Latina de Comunicación Socia, SLCS|
|State||Published - 16 Nov 2018|
CACES Knowledge Areas
- 413A Social and Cultural Studies