Youtube, ¿Un Camino Hacia la Interculturalidad Participativa?

Translated title of the contribution: YouTube, A Path Towards Participatory Interculturality?

Research output: Chapter in Book/Report/Conference proceedingChapter


This article was based on textual analysis of expert books that address topics such as YouTube and participatory culture and participatoryinterculturality. As a result of the study, carried out through the content analysis technique, the characteristics that YouTube platform must comply with were identified in order to consider that it fosters participatory interculturality among the adprosumers of its platform. Additionally, some YouTube projects were mentioned, which involve elements of participatory interculturality, but unfortunately have not been implemented in Latin America.
Translated title of the contributionYouTube, A Path Towards Participatory Interculturality?
Original languageSpanish (Ecuador)
Title of host publicationYouTube y la comunicación del siglo XXI
PublisherCentro Internacional de Estudios Superiores de Comunicación para América Latina (CIESPAL)
Number of pages16
ISBN (Print)978-9978-55-196-7
StatePublished - 30 Apr 2020


  • Adprosumers
  • Participatory culture
  • Participatory interculturality
  • Youtube

CACES Knowledge Areas

  • 123A Journalism and Communication


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