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Propuesta de Metodología para el Diseño de Rutas y Circuitos Turísticos Rurales en la Provincia del Azuay Basado en el Análisis de Conglomerados

Translated title of the contribution: Proposal for a Methodology for the Design of Rural Tourist Routes and Circuits in the Province of Azuay Based on Cluster Analysis

Research output: Contribution to journal › Article

Abstract

In the first half of 2024, Ecuador received a total of 589,082 tourists, with an annual growth rate of 12.77%, and an increase in jobs of 5.12%, representing a participation of the tourism sector in the GDP of 2.06%. However, a review of the state of the art shows several methodologies and tools contribute to the development of rural tourism sites and des-tinations, which are applied according to the characteristics of each te-rritory analyzed. Therefore, our objective was to determine, through the cluster method, the classification, decision-making, and the different tourist routes and circuits that will strengthen the development of rural areas in the province of Azuay. The proposed methodology allows for the identification of four clusters to be taken into account when planning a tourist circuit or route. The most important cluster is nature with 46.6%, followed by gastronomy and art and culture with 40%, and finally adven-ture with 13.3%.
Translated title of the contributionProposal for a Methodology for the Design of Rural Tourist Routes and Circuits in the Province of Azuay Based on Cluster Analysis
Original languageSpanish (Ecuador)
Pages (from-to)1-12
Number of pages12
JournalSIEMBRA
Volume12
Issue number12
DOIs
StatePublished - 14 Apr 2025

Keywords

  • Conglomerates
  • Rural
  • Tourism
  • Tourist route

CACES Knowledge Areas

  • 314A Administration

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    Project: Research and Development

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