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Digitalización de la Comunicación Interna de las Empresas durante la Pandemia Covid-19

Translated title of the contribution: Digitization of Internal Communication of Companies during the Covid-19 Pandemic

Research output: Chapter in Book/Report/Conference proceedingChapter

Abstract

Faced with the situation produced by the COVID-19 health crisis, communication has played a preponderant role in the dissemination of official information, preventive actions, mitigation of the effects, and even raising awareness of the oversaturation of false news about the virus. However, how much has communication in companies been affected by the spread of the coronavirus? What communication strategies have companies applied to maintain efficient communication during the pandemic? How have they managed to maintain their work organisation under the restrictions imposed by the health emergency?.
Translated title of the contributionDigitization of Internal Communication of Companies during the Covid-19 Pandemic
Original languageSpanish (Ecuador)
Title of host publicationCOLECCIÓN DE COMUNICACIÓN ESTRATÉGICA 2021
PublisherEdiloja Editorial Digital
Pages95-98
Number of pages4
ISBN (Print)978-9942-26-302-5
StatePublished - 1 Nov 2022

CACES Knowledge Areas

  • 123A Journalism and Communication
  • 413A Social and Cultural Studies

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