Projects per year
Personal profile
Research Interests
The research focuses on the intersection of digital design, information architecture, and user experience (UX/UI) across diverse social and educational contexts. A significant portion of the work explores transmedia storytelling and gamification as tools for engagement, pedagogical innovation, and the representation of complex social issues. Methodologically, the research employs qualitative and ethnographic approaches to analyze how interactive systems—ranging from journalistic fact-checking platforms to serious games for autism spectrum disorder (ASD) support—can be optimized for accessibility, cognitive challenge, and social impact. Furthermore, the work investigates the constraints of digital interfaces, including the design of anonymous environments like the dark web and the usability challenges inherent in mobile social networks. By integrating interdisciplinary perspectives from art, technology, and sociology, the research highlights the necessity of human-centered design in fostering digital literacy, community building, and inclusive education, particularly in resource-constrained or rural settings.
Key Topics:
- User Experience (UX) and Interface Design (UI)
- Transmedia Storytelling and Digital Narratives
- Gamification and Interactive Media
- Educational Technology and Inclusive Learning
- Information Transparency and Fact-Checking
- Human-Computer Interaction
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 16 Peace, Justice and Strong Institutions
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Collaborations and top research areas from the last five years
Projects
- 1 Active
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International Interdisciplinary Congress of Social Sciences (CIICIS – 2026)
Carrion Galarza, D. F. (Col), Unda Lara, C. R. (Col), Ramirez Soasti, M. D. C. (Col), Alvarez Torres, C. R. (Col), Plaza Trujillo, M. E. (Col), Andrade Martinez, C. M. (Col), Rodas Soto, B. I. (Col), Guarderas Albuja, M. D. L. P. (Col), Uribe Taborda, S. F. (Col), Sanchez Montoya, R. M. (Col), Medranda Morales, N. J. (PI), Aguiar Mariño, N. L. (Col), Falceri, L. (Col), Robles Bykbaev, Z. Y. (Col), Garces Velasquez, L. F. (Col), Torres Toukoumidis, A. L. (Col), Castillo Astudillo, L. M. (Col), Rosero Ortega, R. C. (Col), Escobar Tiban, H. A. (Col), Moreno Andrade, R. E. (Col), Vasquez Astudillo, S. A. (Student), Ramon Pauta, R. E. (Student), Gomez Cadena, I. Y. (Student), Melo Pozo, N. E. (Student), Castellanos Cordova, M. S. (Student), Rivera Rengel, D. (External), Suing Ruiz, A. R. (External), Chavero, P. (External), Escandón, P. (External) & Isabel Ramos, I. R. (External)
1/12/25 → …
Project: Research and Development
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Narrativa Transmedia en el Periodismo de no Ficción: Análisis Del Caso no fue el Fuego
Morejon Vallejo, J. R., Torres Toukoumidis, A. L. & Escobar Tiban, H. A., 29 Jan 2026.Translated title of the contribution :Transmedia Narrative in Non-Fiction Journalism: Analysis of the Case 'It Wasn't the Fire' Research output: Contribution to conference › Paper
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Experiencias Inmersivas y Diseño Transmedia en la Formación Universitaria en Ecuador
Escobar Tiban, H. A., 10 Dec 2025.Translated title of the contribution :Immersive Experiences and Transmedia Design in University Education in Ecuador Research output: Contribution to conference › Paper
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Gamificación y Experiencia de Usuario en el Periodismo Digital: “Murdle” Como Arquitectura Narrativa para la Fidelización de Audiencias
Morejon Vallejo, J. R. & Escobar Tiban, H. A., 23 Jun 2025.Translated title of the contribution :Gamification and User Experience in Digital Journalism: “Murdle” as a Narrative Architecture for Audience Loyalty Research output: Contribution to conference › Paper
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Verificación de hechos y periodismo transmedia en América Latina desde una perspectiva comparativa
Escobar Tiban, H. A. & Morejon Vallejo, J. R., 6 Nov 2025.Translated title of the contribution :Fact Checking and Transmedia Journalism in Latin America from a Comparative Perspective Research output: Contribution to conference › Paper
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Juegos Serios para Niños con Autismo y su Relación con la Experiencia de Usuario en Ecuador (2020-2022)
Escobar Tiban, H. A. & Castelo Tay-Hing, D. G., 6 Jun 2024, In: Cuadernos del Centro de Estudios en Diseño y Comunicación. 225, 225, p. 135-142 8 p.Translated title of the contribution :Serious Games for Children with Autism and their Relationship with User Experience in Ecuador (2020-2022) Research output: Contribution to journal › Article