Personal profile
Research Interests
The publications converge on the dynamic interface between place-based cultural economies and development, examining how tourism, heritage, and agro-products shape regional identity, economic activity, and market strategies in Ecuador. The work on tourism in Cuenca highlights how natural and cultural resources, informed by global tourism trends, underpin its sociocultural and economic significance. The study on Cementex reflects industrial entrepreneurship in emerging markets, analyzing market entry, partnerships, and certification processes relevant to zinc oxide production and export readiness. The cocoa-focused narrative traces the historical and cultural importance of cocoa in Ecuador, linking long-term agroecological adaptation with shifts in economic and port-centered exchange, and situating cocoa within broader patterns of export-led growth and regional development. Together, these pieces illustrate a methodological emphasis on historical context, market dynamics, and intercultural resource utilization to understand regional development. The impact lies in integrating cultural heritage, industrial strategy, and agricultural value chains to inform policy and business decisions that leverage local assets for sustainable growth.
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- 1 Similar Profiles
Projects
- 3 Active
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Diagnosis and proposals for digital transformation strategies for micro, small and medium-sized enterprises
Calle Ramirez, D. C. (PI), Mejia Mejia, V. L. (Col), Vazquez Loaiza, J. P. (Col), Araujo Ochoa, G. I. (Col), Mejia Mejia, F. M. (Col), Calle Bustos, A. M. (Col), Mendoza Barrera, A. A. (Student), Novoa Paucar, C. E. (Student), Andrade Becerra, C. J. (Col), Pazmiño Mosquera, P. W. (External), Rosero Mañay, V. G. (External) & Sánchez Baltazar, L. B. (External)
10/03/26 → …
Project: Research and Development
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Integration of Artificial Intelligence Tools to Transform the Teaching-Learning Process Towards More Personalized and Effective Models
Gomez Ceballos, G. P. (PI), Vazquez Loaiza, J. P. (Col), Hurtado Ortiz, R. I. (Col), Vallejo Bojorque, A. P. (Col), Vazquez Silva, E. (Col), Alvarez Pinos, D. S. (Col), Solano Paucay, V. M. (Col), Loaiza Martinez, M. D. L. (Col), Mejia Mejia, F. M. (Col), Urgiles Gonzalez, D. M. (Student), Ortiz Sanchez, B. A. (Student) & Torres Vasconez, R. A. (Student)
30/06/25 → …
Project: Research and Development
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Artificial Intelligence and Neuroscience in the Analysis of Ecuadorian Business Management
Cuesta Astudillo, F. L. (PI), Villa Parra, A. C. (Col), Buele Nugra, I. G. (Col), Marin Neira, D. M. (Student), Coral Pesantez, L. E. (Col), Paredes Andaluz, C. C. (Student), Muzha Iñaguazo, C. M. (Student), Llivicota Patiño, K. P. (Student), Mocha Guaillas, D. E. (Col), Berrezueta Saraguro, A. T. (Student), Mejia Mejia, F. M. (Col), Luna Celi, E. P. (Student), Saltos Patiño, D. A. (Student), Portilla Inga, D. M. (Student), Lucero Angamarca, J. A. (Student) & Castillo Rodriguez, A. F. (Student)
26/09/24 → …
Project: Research and Development
Research output
- 3 Chapter
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¿Cómo Podría Penetrar el Mercado Ecuatoriano un Nuevo Productoderivado del Cacao? Lanzamiento del Producto Chocostevit
Translated title of the contribution :How Could a New Product Derived from Cocoa Penetrate the Ecuadorian Market? Chocostevit Product Launch Research output: Chapter in Book/Report/Conference proceeding › Chapter
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Cementex: ¿Cómo Puede Insertarse En un Mercado “Tradicionalista” una Nueva Marca de Cemento?
Translated title of the contribution :Cementex: How Can a New Cement Brand Enter a “Traditionalist” Market? Research output: Chapter in Book/Report/Conference proceeding › Chapter
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Kunuk-yaku: Fuente Termal Y Spa
Translated title of the contribution :Kunuk-yaku: Hot Spring and Spa Research output: Chapter in Book/Report/Conference proceeding › Chapter